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Equifax, Inc.

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Director, Public Safety Sales (Finance)



The Director of Public Safety Sales leads and coaches a team of Account Executives who are responsible for building and expanding relationships within the Public Safety vertical. This role is a strategic partner and advisor, coaching the team on how to position and grow data-driven solutions with law enforcement agencies, victim advocacy groups, and other government and non-government organizations.
This director will need to develop and maintain an understanding of how data solutions bring value to cross-functional government agencies, empowering the team to sell into this complex ecosystem. The ideal candidate will have demonstrated experience in maintaining cross-functional relationships and closing large-scale deals.

We prefer a Louisville-based candidate to work hybrid in our Louisville office 3 days per week to ensure close collaboration.

What you'll do:

  • Lead and develop a team of Account Executives, providing strategic guidance and coaching on complex sales cycles within the Public Safety vertical.
  • Establish and maintain a predictable sales cadence, ensuring accurate Salesforce hygiene, deal progression, and timely resolution of escalations.
  • Partner with Government Relations and business development teams to create and execute strategies that drive sales and expand market presence.
  • Work with cross-functional teams to identify and develop new product opportunities and go-to-market strategies.
  • Provide timely and accurate sales forecasts and deal updates to sales leadership.
  • Act as a subject matter expert during contract negotiations, renewals, and RFP responses, ensuring alignment with client needs and business goals.
  • Coach the team on best practices for selling into state and local government agencies, victim services, and related advocacy groups.

What experience you need:
  • Five or more years of experience selling into the Justice Intelligence or Public Safety industry such as law enforcement, police departments, Sheriff offices, Department of Public Safety, DOH, DOD, etc.
  • Three or more years in a management or supervisory role, leading a sales team.
  • Demonstrated experience with strategic sales motions involving government agencies and partnerships with Government Relations teams.
  • Proven ability to manage and maintain cross-functional relationships and deals at scale.
  • Willingness and ability to travel up to 75%.

What could set you apart:
  • Strong understanding of the challenges facing law enforcement and victim services agencies and how data-driven solutions can address them.
  • Experience in a highly-matrixed organization, working with business development, marketing, and product teams to achieve sales goals.
  • Exceptional communication, presentation, and negotiation skills.
  • High proficiency with a customer relationship management (CRM) system.

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