Copy Of Survey Research Specialist (Administrative)
position overview
The Survey Research Specialist of the Business Intelligence & Insight group is responsible for providing industry intelligence, insight and benchmarking to help member agencies make better business decisions. Reporting to the SVP of BI&I, this role will work closely with subject matter experts across the 4As and is responsible for leading all aspects of the scoping, design, analysis, packaging and presentation of 4As industry surveys. Additionally, this role identifies opportunities to evolve 4As surveys to ensure ease of participation, best-in-class presentation of data and maximum value for members.
position responsibilities
Manage the end-to-end delivery of survey projects, including:
Lead the survey process by actively partnering with senior business leads to identify, size, scope and create timelines of survey projects for each fiscal yearBe the survey subject matter expert and guide other stakeholders on design and implementation; influence when appropriateAbility to translate stakeholders needs into appropriate approach and/or framework to deliver the desired outcome in a timely mannerWork on external client assignments (e.g. other trade associations) in developing, designing, analyzing, recommending and creating reports for their membershipsOwn the internal survey process by managing survey timelines, clearly communicating project statuses, scope and/or timeline changes to key stakeholdersAssist in collecting timely input from project collaborators, along with any vital approvals, to progress the project timelinesResponsible for extracting data from internal data sets to curate survey participant listsManage data collection including the review and quality control of dataAbility to structure and perform detailed analysis on large datasets and produce survey reportsConsult with business partners and third parties to stay current on new methodologies for qualitative and quantitative research methods and make recommendations for 4As as appropriatePartner with 4As Data Analyst to collect and synthesize qualitative and quantitative data from different sources (e.g., primary research (member data), third-party research) to test hypotheses, develop and report on findingsCo-lead with Data Analyst, analysis of year over year survey tracking along with other reoccurring reporting needsTimely response to member survey needs (assist in survey access/ purchases) and questions on findingsProvide ad-hoc project support to the BI&I team, conducting data analysis and report building or development on key initiatives
